Selected work
Holafly
84.3 million organic views for Holafly.
An always-on creator programme across the UK, Australia, California and Saudi Arabia, built around continuous sourcing, stronger briefs and repeat partnerships.
Holafly · Travel
Format example
Briefs, approvals, and delivery in one run
Format example. How IRG operates a campaign once the roster is set. No client named.
Campaign Operations
Format example
A retained creator rhythm, not a one-off burst
Format example. How an always-on program would be framed for lifestyle brands.
Always-On Program
Format example
A hospitality stay, told through the right creators
Format example. A travel and hospitality brief showing how a published case will sit on this rail. Not a named brand.
Hospitality · Travel